Trade show presentation
New products, new concept. The leading manufacturer of innovative hearing and wireless systems presented a whole range of new solutions at this year’s International Hearing Aid Congress EUHA. The Swiss company’s trade fair presence was also to be given a new architectural signature.
The Artlife solution
The presentation of the numerous new products required an intelligent concept with perfect use of space. The presentation had to be attractive and informative at the same time. Simplicity and reduction to the essentials were the basic tendencies of the design for the trade fair stand developed by Phonak and realized by us. Clear structures and unobtrusive colors supported the focus on the hearing solutions.
The Sound Dome as the centerpiece of the booth brought the audible brand experience to the fore. Another spectacular spatial element and special eye-catcher was the 25:1 replica of an original Phonak Charger Case. The two half-shells of the oversized charging case for rechargeable hearing aids formed a striking reception and information desk.
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